A unit on employee engagement is included in the CIPD course at level 5. Level 5 is considered an intermediate level, and the units offer at this level require analytical skills, critical thinking, and strategic HR insight. Students take the 5ENG (employee engagement) course to understand better employee engagement and how it can be related to or differentiated from other related human resource concepts. In employee engagement, the employee actively participates when a task is performed and intentionally contributes intellectual effort, experiences positive emotions, and connects with others meaningfully. The unit expects students to understand their roles as professionals in fostering employee engagement. In addition, learners will be introduced to the concept of high-performance work.
Through this unit, learners will gain the knowledge, skills, and competencies to analyse employee engagement and organisational performance. Furthermore, the strategy aims to create a positive organisational culture that expands both the employer and employee’s horizons, helps them achieve shared goals, and enhances values and morale within the organisation. In this case, the employee engagement unit is handy for learners. It helps them understand their duties and responsibilities in supporting interactions and connections with people in the workplace. After completing the unit, learners are equipped with the knowledge and skills essential for promoting an engaged culture that is beneficial to achieving organisational success.
Unit Objectives
The unit’s primary objectives include:
- To understand employee engagement as a concept and the components that contribute to the achievement of organisational goals.
- To educate learners on employee engagement and how it contributes to positive corporate outcomes.
- It aims to teach students human resources practices and strategies to enhance employee engagement within specific organisations.
Suitability- Those eligible to take the course
The unit is appropriate for anyone interested in a career in human resources or development. Professionals in human resources are also welcome to enrol in the module to expand their knowledge and skills. Organisations without human resources managers can attend unit lessons to improve employees’ engagement through HR strategies and policies. Despite this, anyone interested in the role of human resources in an organisation or environment can pursue the unit.
Unit Content
Based on the unit objectives and expected learning outcomes, the content of the unit is determined. The first lesson focuses on the first unit objective by explaining what employee engagement is. The first lesson discusses and illustrates the three primary dimensions of employee engagement, namely emotional, cognitive, and physical engagement. In the introductory lessons, you will also learn about the components of employee engagement, three mindsets of organisational commitment, and the need for alignment. Based on the second unit objective, other lessons are developed for students interested in employee engagement. Among these lessons is the importance of employee engagement in HR policies, practices, and strategies. In addition, learners will gain an understanding of how engaging employees can drive high-performance results.
In addition, the unit discusses the systematic approach to organisational and HR policies for developing, growing, and maintaining employee engagement. During the lesson, you will learn about employee segmentation techniques, employee attitude measurement, the business case for employee engagement, people management and development policies, and recruitment and selection practices. During the study, special references such as Gallup Q12 will be used and practical examples. Additionally, four primary factors for engaging the workforce will be discussed in the unit. In addition, employee voice will be comprehensively discussed (formal, informal, complementing employee voice) as a key element in an engaged workforce.
In light of the final objective, the unit covers quite a few lessons. The first lesson in the third objective will focus on understanding diagnostic tools and metrics such as attendance, turnover, and absenteeism. The evaluation of an employee’s performance and their commitment to the workplace requires these tools. The second lesson will explore how to construct an employee value proposition and overcome barriers to employee engagement. Learners will develop strategies to address various barriers to employee engagement and identify various issues that may cause these barriers. Some organisations may face resistance to change when implementing employee engagement measures. In this unit, we ensure that we provide practical and specific methods for overcoming resistance to change. Finally, it will cover the creation of structures that facilitate creating a culture of employee engagement within an organisation.
Learning Outcome
As a result of this module, students are required to:
- Demonstrate a clear understanding of employee engagement and how it contributes to positive business outcomes.
- Understand the importance of employee engagement and how it contributes to positive corporate outcomes.
- Demonstrate their ability to implement HR practices and strategies to increase employee engagement within particular organisational contexts.
Wrap Up
Managing human resources involves much more than just physically engaging employees; it also involves psychologically and emotionally engaging them in the organisation. This module equips students with the skills and knowledge needed to identify high performers’ psychological, emotional, and physical traits. Learners will also learn how employee engagement can be used to increase organisational performance. There are a total of 60 guided learning hours in this unit.
The hours are divided into two (30 hours each) for guided learning and self-directed learning. For self-directed learning to occur, students must spend time studying and reading in preparation for assessments. Students are required to submit a 3900-word essay as part of the unit assessment. Occasionally, learners will have to give a presentation on specific topics covered in a unit. This unit’s assessment questions are based on the unit objectives and may require critical thinking and analysis skills. There are numerous learning resources available for this unit. There are various resources available, including CIPD course materials, textbooks, online resources, journals, articles, and websites.
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